A brand can be defined as a unique sign, symbol, design or tone which is used to create an image that identifies a product and also differentiates it from its competitors. A brand is a visual representation which people associate with a company or a product. An effective brand identity is the one which customers associate with a high level of credibility and quality.

Brand Identity

Designing a consistent aesthetic for a project may require a defining logo design, a specific colour palette, a custom typeface, or more. We create a language and carry it through to all elements of your visual presence.

Brand identity can include:

  • Brand history & ethos

  • Logo construction & set up guide

  • Logo size & placement guide

  • Logo colour palette

  • Guidelines for logo use

  • Logo type and mark combination usage

Coffee Capsules
Brand Guidelines

Brand Guidelines

Your brand bible, a reference book (either physical or digital) which serves to articulate the brand identity and includes visual examples of correct and incorrect logo treatments (dos & don’ts).


Brand Collateral

We take the defined brand identity and translate it across various materials, including letterhead, business cards, presentation templates, social media and website design ensuring a consistent look and feel.

Business Supplies Design
Carver Website

Website Design

Branding should work across all platforms. We translate your brand guidelines into a website design that is not only beautiful to look at, but easy to use.

Professional designers ensure that your interfaces are user friendly, while our technical team anables our websites to  function as beautifully as they look.


Brand Audit

See your brand through a fresh pair of eyes.  Our 360 Brand Audit delivers an analysis that examines every facet of your brand. It will help you see your brand from the outside in, the way your customers and the rest of the world sees it.


We compile a  detailed report on your brand’s effectiveness, relevance, and potential., answering questions like: How is your brand performing? Is it fully aligned with your business goals? Does it convey the intended image and messages? Only when you explore your brand in such detail, can you set the stage for creating a brand that truly performs.

Image by Ashley Piszek